It’s official! We’re launching a game-changing platform for gun owners and local gun stores alike—Gun Made’s new Gun & Ammo Search Engine.
With this release, we’re taking the guesswork out of tracking down firearms and ammunition by connecting buyers with real-time inventory from 4,000 gun stores across the country, including big box stores, local mom-and-pop shops, and big auction sites!
And the best part? It’s free for gun shops to list their inventory, meaning you’re about to have more options than ever before! And it’s the best way you can help the industry move back to supporting local.
Here’s what you need to know about this launch, why we built it, and what it means for both stores and buyers.
Why We Created Gun Made’s Search Engine
If you’ve ever tried to find a specific firearm or caliber of ammo during high-demand times, you know the frustration—whether it’s hunting season or an ammo shortage. The existing search engines just weren’t cutting it.
Many of them only feature a few hundred stores, leaving you scrambling across multiple websites to find what you need, often with outdated information.
That’s where Gun Made comes in. With over 500 million items tracked from 4,000 stores, we’re offering you the most comprehensive directory in the industry. We’ve partnered with big names like Sportsman’s Warehouse, Academy Sports, Scheels, and even smaller mom-and-pop shops you’d normally never find online.
Our mission was simple: make it easier to find in-stock firearms and ammo at your local stores—whether that’s down the street or online.
And we’re doing this without charging stores a dime to list their inventory. That’s right—no hidden fees, no subscription costs. We believe in supporting both the consumers who are trying to find the gear they want and the small businesses who are the backbone of our industry.
What This Means for Gun Stores
For gun stores, this is a game changer. Whether you run a large chain or a family-owned gun shop, listing your inventory on Gun Made is completely free! Most of our competitors charge stores hundreds, if not thousands, of dollars per month just to be featured. We’re flipping the script.
Gun Made is providing free exposure to stores of all sizes, making it easier for them to reach more customers without having to spend a fortune on marketing.
Plus, we’ve built in ways for gun shops to engage with customers directly. Stores can upload exclusive deals, coupons, and promotions—meaning that shoppers are not only finding your inventory, but they’re also seeing what makes your shop special.
And let’s be honest, more exposure means more foot traffic, more sales, and more visibility in your community. This is particularly huge for the smaller, local shops that often don’t have the budget to compete with the big-box retailers.
Our platform levels the playing field.
What This Means for Consumers
As a consumer, you’re getting access to a wider selection of inventory from thousands of stores—many of which you may have never heard of before. You can search by ZIP code to see what’s in stock near you and compare prices across stores, all from the comfort of your home.
Whether you’re looking for a hard-to-find caliber of ammo or the latest firearm release, Gun Made has you covered with real-time inventory tracking.
No more endlessly refreshing multiple websites or showing up to stores only to find out they’re sold out of what you need. Plus, our back-in-stock alerts mean you’ll never miss out on a great deal. Want to know when that particular 9mm you’ve been eyeing comes back in stock? Set up an alert, and we’ll let you know as soon as it’s available.
And if you’ve ever been unsure about a particular dealer or store, Gun Made offers trusted reviews directly on our platform. This helps you shop with confidence, knowing you’re buying from reputable sources.
Extra Features You’ll Love
In addition, we’ve packed in features designed to make your search easier and more personalized:
- Custom alerts for specific brands or models—perfect for those hard-to-find or limited-edition firearms.
- Personalized filters so you can track your favorite brands and categories.
- Industry giveaways—Gun Made will also aggregate and promote industry-wide giveaways, so you can easily find and participate in exclusive promotions.
Imagine being able to find the perfect deal on that AR-15 you’ve been hunting for and getting a chance to win a custom-built version in a giveaway at the same time!
Changing the Game for the Firearms Industry
Our goal with this launch is to set a new standard in the firearms industry. By offering a free, comprehensive search engine that benefits both consumers and dealers, we’re empowering gun owners to shop smarter and more confidently, all while supporting local gun shops.
For consumers, Gun Made makes it easier to find what you need, when you need it. For stores, we’re offering free exposure, increasing sales opportunities, and providing a platform for direct engagement with customers.
If you haven’t already, head over to Gun Made and give the new search engine a try. We’re excited to bring this resource to life, and we know it’s going to make a real difference in how you shop for firearms and ammo.
Stay tuned for more updates and promotions. And as always, happy shooting!
